AA Social Media Policy
APFA has seen an increase in the number of Flight Attendants who are disciplined and even terminated for content that they post on social media websites including Facebook, Instagram and Twitter. Flight Attendants should be aware of the AA Social Media Policy and the consequences of violating it. Posting when you are off duty does not stop management from investigating you for potential disciplinary action. While APFA does not agree with these investigations, we want Flight Attendants to be aware of how posting on social media could affect your continued employment with AA.
Contrary to popular belief, the First Amendment does not apply in a private sector workplace like American Airlines and does not prohibit management for disciplining or discharging Flight Attendants for social media posts. When the Union files grievances to protest disciplinary action, these grievances are heard by neutral arbitrators. Arbitrators generally uphold discipline when an employee violates a social media rule while on duty, especially when that use interferes with job performance or employer operations.
In cases where an employee is disciplined for social media posts made while off duty, arbitrators ask the following questions:
- Is there a nexus between the social media activity and the workplace?
- Does the employee have an expectation of privacy in the social media activity?
- Is the social media activity explicitly unprotected because it involves unlawful threats or harassment?
Arbitrators are generally skeptical when employers discipline employees for off-duty conduct, unless the employer demonstrates a nexus to the workplace by proving the off-duty conduct harms the employer’s business, adversely affects the employee's ability to perform the job or leads other employees to refuse to work with the offender. If you post about AA, disclose that you work for AA or post photos of yourself in uniform or during layovers, it will be easier to establish a nexus to your employment.
Many arbitrators find that employees’ social media content is not private regardless of the user’s selected privacy settings. When you post anything on social media, you should be aware that it may become public. Even if only your “friends” can see your post, it’s possible that a coworker or even someone not affiliated with AA may disclose your post to management. Never “friend” your FSM or any other member of management.
Where an employee posts harassing or offensive racial or sexual comments or threatens others, arbitrators typically will find just cause for discipline. A post that is intended as a joke may not be perceived as such and may be considered by management to violate the AA Work Environment Policy and Rules of Conduct. [link to policies on JetNet].
When in doubt, don’t post. If you are subject to an investigation or are disciplined or terminated for posting on social media, contact APFA to file a grievance.
Social Media "Do's" and "Don't's"
DO
- Limit comments on Facebook or social media unless it is regarding hobbies or family and social networks outside of work.
- Post Pics of daily activities that do not have any negative implications towards your place of employment that could impact your job.
- Know who your audience is on Facebook or social media outlets.
- Respect all people on Facebook or other social media outlets and their copyright rules and policies
- If in doubt regarding posting something on social media that could harm you or violate policies, ASK YOUR Flight Service Manager.
- Review Social media policy on AA Jetnet.
- Before posting anything regarding AA, always make sure that you check the policy prior to posting.
- If in uniform and posting a pic, make sure you check backgrounds before posting anything.
DON'T
- Do not post proprietary documents or information on any SM platform (eg. Any screenshots from CCI, SABRE and or JetNet)
- Do not post anything that you would not want the Company to see.
- Do not friend your FSM or members of management as they can see what you post and use it against you.
- If you post any photos of you in your uniform or indicating that you work for American on your SM account that provides a nexus for anything that you post. (That means anything you post could ultimately be directed back to the Company and lead to investigation and corrective action up to and including termination.
- Refrain from disparaging comments or reviews of the Company
- Do not post on SM or send private messages that bully and or harass other Flight Attendant’s or team members as that could be considered a violation of the work environment policy.